Industry intelligence
What's moving in the prop firm and broker world.
News, trends and retention insights for the people running the firms. Not for traders. For you.
Most Traders Have Never Heard of Your Firm. You're Not Taking That as Your Greatest Advantage.
Most traders can name three prop firms at best. The rest of the market fights over price. The firms that win the next decade are doing something else entirely.
Read articleThe Prop Firm Model Has a Conflict at Its Center. One Structural Move Fixes It.
Between 60 and 70% of funded traders are gone within three months. The firms that built on this churn rate call it normal. The ones building what comes next call it an opportunity.
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